World Press Freedom Day 2025: Addressing the Impact of Artificial Intelligence on Media Integrity

In recognition of the World Press Freedom Day, the University of Fiji stands in solidarity with journalists, media institutions, and defenders of free expression around the world to affirm the essential role of a free and independent press in democratic societies.

The global theme for this year, “Reporting in the Brave New World – The Impact of Artificial Intelligence on Press Freedom and the Media,” calls attention to the transformative influence of AI on journalism, newsroom operations, and the very fabric of press freedom. As technology evolves, so too do the challenges facing media professionals around the world including here in Fiji.

Media plays a vital role in holding governments accountable, thereby shaping the quality of governance and the daily lives of citizens. In Fiji, the rise of artificial intelligence has presented both opportunities and challenges. The unchecked spread of hate speech on social media platforms, incidents of cyberbullying, and online harassment remain pressing concerns. There are growing calls to strengthen legislative frameworks governing digital conduct, particularly the mandate of the Online Safety Commission of Fiji.

A free and independent media is essential to nurturing informed public discourse and safeguarding the principles enshrined in both the Universal Declaration of Human Rights and Fiji’s 2013 Constitution. Following the repeal of the Media Act, Fiji’s media landscape is presumed to operate in a more open and democratic space. It is now more important than ever to ensure that news is reported freely, fairly, and without fear or favor. Ethical standards in journalism must be upheld consistently, and media owners and editors bear the responsibility of promoting fair, accurate, and balanced reporting.

Globally, journalists continue to face immense risks. In conflict zones and authoritarian regimes, media professionals endure intimidation, detention, violence and often pay the ultimate price with their lives. The day also stands as a solemn tribute to their courage and sacrifice.

In a proud moment for national media development, the University of Fiji graduated its first cohort of Journalism students in April 2025. Through a balanced curriculum combining theory with practical experience, the University has contributed to strengthening journalism standards in the country. The establishment of Vox Internet Radio Station, an in-house training facility, further equips students with essential radio reporting techniques.

As United Nations Secretary-General H.E. António Guterres aptly stated:

“Press freedom is the backbone of accountability, justice, equality and human rights.”

The University of Fiji reaffirms its commitment to media freedom and responsible journalism, and celebrates the ongoing resilience and role of the media in shaping a just and democratic society.